Change involves making things different. Some individuals embrace change and grow from it and while others despise change and try to avoid it at all cost.

While change can be good at times, a large percentage of individuals dread change, especially when it is involuntary and occurs under adverse conditions.

Examples of involuntary change in the workplace include:

  • Change in the mission due to new and frequently rotating leadership
  • Restructuring due to low staff productivity or outcome
  • Managing a high employee turnover rate due to Ineffective Leadership
  • Change in operational policies due to mishap
  • Downsizing due to financial constraints

Change that occurs involuntarily can create ambivalence and lead to external and superficial change only. Superficial change involves doing what needs to be done, but do not seeing or experiencing real change.

Our R.E.A.L. Change Management Model (RCMM) is designed to help individuals experience change that is real (internal and genuine) and sustainable. Traditional change tactics such as incentivizing and rewarding behavior do not last very long. We believe that change is a personal phenomenon that must be felt internally in order for it to be beneficial. Therefore, we work with our clients to change the way they view and cope with change, especially involuntary change that is perceived to be negative in nature.

The R.E.A.L Change Management Model, which was developed by Dr. Buckingham, is rooted in the school of cognitive-behavioral therapy. The model provides a framework for helping clients face adversity head on and experience real change. Each client is taught the following cognitive and behavioral skills:

RResilient Thinking

We work with clients to help them develop the cognitive ability to identify and embrace realistic and optimistic thoughts that promote growth and forward progression when faced with involuntary change or adversity. Our coaching and counseling sessions are structured to help clients cope with their vulnerabilities with confidence and hope. Through coaching, we help clients gain greater insight and understanding of their challenges and fears related to change so that they can overcome them and cope effectively.

EEmpathetic Responding

We guide clients in fostering and sustaining healthy relationships when faced with involuntary change by teaching them empathetic responding. Change can be frustration for all that is involved or impacted. Misunderstandings and failure to connect can lead to increased frustration and ambivalence. Therefore, we teach our clients the importance of providing genuine responses that indicate that they have heard and understand others’ concerns.

The ability to successfully navigate through change occurs at the emotional level when one is able to identify with the emotions that other people might be feeling regarding the change.

AAltruistic Behavior

We remind clients of the importance of exhibiting Altruistic behavior. Demonstrating unselfish concern for the welfare of others empowers individuals to feel good about themselves and others. Altruistic behavior often contributes to positive affect, which in return contributes to positive emotions and perspectives.


We encourage clients to demonstrate light-heartedness when faced with change or adversity. Remaining cheerfully optimistic, hopeful and easygoing can help individuals see the silver lining in change. Through cognitive processing, we help clients understand that even the worst situations can have positive aspects. A change in perspective can make a difference in how individuals cope with change overall.

By using our R.E.A.L. Change Management Model, we have helped thousands of individuals successfully embrace and cope with change in a productive manner.